You Love Selling. You Hate Updating the CRM. Same.

Now capture the conversations your meeting recorders can’t—in 60 seconds.

Because nobody joined sales to fill in the CRM! And not EVERY meeting can be recorded!

  • The conversations that move deals often happen off the record. Coffees. Lunches, Operating Theatres. Factories. Dinners - you know the ones! And those meetings can’t be recorded.

  • Then the juiciest deal details disappear somewhere between one meeting and the next.

  • Friday afternoon then arrives - and suddenly it’s you, the CRM and a very unreliable memory.

  • Plot twist - nobody ever made CRM updates easy (let alone fun) for the salesperson. So we did.

  • Debrief captures what matters, structures it and makes it CRM-ready - or syncs it straight in.

  • You get more time to sell, more opportunity to earn commission and fewer evenings doing admin.

  • And bonus - your Manager gets an accurate CRM and forecast - without sending the dreaded “quick pipeline update?” message.

Less admin. More selling. Everybody wins.

Launching October 2026.

Join the waitlist to say good riddance to boring (but yes, necessary) admin.

The conversations that move deals happen off the record.

Debrief makes sure they're never forgotten. 
And your CRM knows all about them.


of a sales exec's week is actually spent selling — the rest goes to admin, data entry, and chasing their own notes


30%

$12.9M


lost annually per organisation, on average, from poor CRM data quality

79%


of sales teams miss forecast by
more than 10%

26%


average CRM adoption rate, despite billions spent rolling it out

The details that WIN deals happen off the record.

From 60-second voice note to fully updated CRM.

1

CAPTURE

Talk naturally for 60 seconds after a meeting. Debrief prompts you on key topics as you go


AI converts the voice note into CRM-ready fields - what’s next, stakeholders, risks, deal stage. You review and approve before anything saves.

2

STRUCTURE


Approved data flows straight into your connected CRM.

No company integration yet? No worries! Debrief gives you an end-of-day summary to easily copy/paste to your CRM - nothing delayed or reliant on your memory.

3

SYNC


Sits inside Debrief and updated directly from your mobile.

See exactly where your territory stands, without having to open your CRM. What a dream!

4

PIPELINE & FORECAST

  • Ready to get your week back?

    Join the waitlist and be first to know when Debrief Global launches in October

WHY YOU’LL ACTUALLY WANT TO USE IT

Reasons to believe, not a feature table.

All your frequently asked questions

Ready to ditch the admin and chase commission instead?